Pukehina Beach

NZDep 5
Pop 885Median age 50Western Bay of Plenty District

Pukehina Beach is a small community in Bay of Plenty with a population of 885 and a median age of 50. Median personal income is $41K per year. The main ethnic groups are European, Māori, Asian.

Median weekly rent in Pukehina Beach is $638 (638 houses, 0 units). This represents approximately 81% of median weekly personal income.

Livability indicators for Pukehina Beach: NZDep decile 5 (moderate deprivation).

In 2026, Pukehina Beach recorded 0 building approvals (0 houses, 0 units), down 100% year-on-year.

INVESTMENT SIGNALS
Rent Affordability81% Stretched
DeprivationDecile 5 Moderate
Development-100% Slowing
RENTAL MARKET
Median Rent /wk$638
House Rent /wk$638
Rent-to-Income81.1%
Lodgements12
1/10/2025
DEMOGRAPHICS
Population885
Median Age50
Household Size
Personal Income$41K/yr
Household Income
ETHNICITY
European73.1%
Māori20.3%
Asian3.3%
Pacific Peoples1.8%
MELAA1.5%
TOP INDUSTRIES
Construction72
Agriculture, Forestry and Fishing48
Professional, Scientific and Technical42
LIVABILITY (NZDep 2023)
Deprivation Decile5/10
NZDep Score978
Moderate deprivation — typical of many NZ suburbs.
DEVELOPMENT
Approvals (2026)0
YoY Change-100%
Data: Stats NZ Census 2023 · MBIE · MoE · NZDep2023