Russell

NZDep 6
Pop 798Median age 61Far North District

Russell is a small community in Northland with a population of 798 and a median age of 61. Median personal income is $33K per year. The main ethnic groups are European, Māori, Asian.

Median weekly rent in Russell is $550 (550 houses, 0 units). This represents approximately 88% of median weekly personal income.

Livability indicators for Russell: NZDep decile 6 (moderate deprivation); 1 school with avg EQI 465.

In 2026, Russell recorded 0 building approvals (0 houses, 0 units), down 100% year-on-year.

INVESTMENT SIGNALS
Rent Affordability88% Stretched
School QualityEQI 465 Average
DeprivationDecile 6 Moderate
Development-100% Slowing
RENTAL MARKET
Median Rent /wk$550
House Rent /wk$550
Rent-to-Income88.0%
Lodgements12
1/07/2025
DEMOGRAPHICS
Population798
Median Age61
Household Size
Personal Income$33K/yr
Household Income
ETHNICITY
European76.3%
Māori19.7%
Asian1.7%
Pacific Peoples1.4%
MELAA1.0%
TOP INDUSTRIES
Accommodation and Food99
Retail Trade45
Construction36
SCHOOLS (1)
Avg EQI465
Total Students71
State1
Russell School (Bay Of Islands)Full Primary · State · EQI 465 · 71 students
LIVABILITY (NZDep 2023)
Deprivation Decile6/10
NZDep Score993
Moderate deprivation — typical of many NZ suburbs.
DEVELOPMENT
Approvals (2026)0
YoY Change-100%
Data: Stats NZ Census 2023 · MBIE · MoE · NZDep2023