Barwon Heads is a compact suburb in Victoria within the Greater Geelong local government area (postcode 3227). The area has roughly 4,353 residents and an older-leaning population, with a median age of 46. Households earn a median income of $116K per year, with an average household size of 2.5 people. Recent annual estimates show population movement into the broader catchment, with population growth running at +2.2% year-on-year at the LGA level. VIC employment has moved +0.8% year-on-year in the official ABS Labour Force trend series, which provides the broader jobs backdrop for this suburb. VIC also had 41 Commonwealth-backed major projects under construction, 18 underway, and 24 in planning as at 2025-09-01, which is useful as a broader delivery backdrop rather than a suburb-specific project count. The most common occupations are professionals, managers, technicians & trades. Employment in the area leans toward healthcare and construction. The top ancestries reported are English, Australian, Irish.
Barwon Heads has a median house price of $1.5 million, which has fallen sharply by 20.3% year-on-year. Units have a median price of $920,000 (-10.7% YoY). The current median weekly rent is $570. This gives a gross rental yield of approximately 2.0%. The median monthly mortgage repayment is $2,184.
Barwon Heads is served by 1 school, including 1 primary. The average ICSEA score is 1120, which is well above the national average of 1,000. Public transport access includes 1 rail station, 24 bus stops. The crime rate in the Greater Geelong LGA is higher than average at 8,631 incidents per 100,000 population.
From an investment perspective, The gross rental yield works out to roughly 2.0%, which reads as low yield. Property prices are above the state median ($1.5M/$850K), placing it in the premium segment. The price-to-income ratio of 12.6x is considered stretched. House prices have moved -20.3% year-on-year. Population growth of +2.2% year-on-year points to strong growth demand fundamentals. Building approvals have changed +0% year-on-year, indicating steady development activity.