Poutoa is a small suburb in Manawatu-Whanganui with a population of 2,385 and a median age of 45. Median personal income is $43K per year. The main ethnic groups are European, Asian, Māori.

Livability indicators for Poutoa: NZDep decile 1 (low deprivation (affluent)).

In 2026, Poutoa recorded 0 building approvals (0 houses, 0 units), down 100% year-on-year.